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Stupidity or Karma? Olympians banned from London 2012 because of racist tweets.
31 Jul
All this talk lately about Olympians getting kicked out for tweets got me thinking. I hear that people say it’s a shame they got kicked out because they trained their whole lives for this or social media is to blame. But to be quite honest I’m glad these people tweeted what they tweeted.
No, hear me out, I don’t agree with what they tweeted, but if they hadn’t done it we would never have known that they don’t embody the Olympic spirit. The Greek Olympics committee had it right when they decided to ban Voula Papachristou and they said “We are not here just to get medals, but to promote the Olympic ideals, to show our character.”
I think it’s important that Olympians do embody the spirit of the united world, whether they tweet it or not. The fact that they said what they said and had to meet those consequences is just karma. What are your thoughts, do you think they got what they deserved? Do you think social media is to blame? Or do you think it’s something entirely different?
Facebook: Programmed for Revenue or Disaster? [INFOGRAPHIC]
10 Jul
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YouTube Redesign: How this affects businesses
15 DecButch Stearns & I discuss on The Pulse on Marketing the redesign of YouTube and how this will effect businesses moving forward.
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Twitter Redesign: What this means for marketers
12 DecBuch Stearns and I discuss on Inside Marketing the twitter redesign and brand profiles, and more importantly what this means for marketers.
Influencer Rankings: How important are they?
12 DecHow important are influencers? What does that even mean? The Pulse Network Inside Marketing panel talks about measuring influence and tools like Klout. I believe that influencers are important to engage with online, but finding the right influencers is the trick. You have to find people who are relevant to your message. Tools like Klout can be helpful in finding those people, especially with their addition of ‘topics’ but they should never be the defining factor. Do your homework, find people who are relevant to your target market and network with them, genuinely.
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