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infographic courtesy http://complianceandsafety.com/
All this talk lately about Olympians getting kicked out for tweets got me thinking. I hear that people say it’s a shame they got kicked out because they trained their whole lives for this or social media is to blame. But to be quite honest I’m glad these people tweeted what they tweeted.
No, hear me out, I don’t agree with what they tweeted, but if they hadn’t done it we would never have known that they don’t embody the Olympic spirit. The Greek Olympics committee had it right when they decided to ban Voula Papachristou and they said “We are not here just to get medals, but to promote the Olympic ideals, to show our character.”
I think it’s important that Olympians do embody the spirit of the united world, whether they tweet it or not. The fact that they said what they said and had to meet those consequences is just karma. What are your thoughts, do you think they got what they deserved? Do you think social media is to blame? Or do you think it’s something entirely different?
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Buch Stearns and I discuss on Inside Marketing the twitter redesign and brand profiles, and more importantly what this means for marketers.