Wow, that was information overload! In a good way! First and foremost a HUGE thank you to Distilled for putting on such an amazing event! Another HUGE thank you to SEOmoz and Distilled for giving me a pass to the conference after I published my blog about it and promised to get a Mozbot tattoo (and yes I totally did it! Watch the video!).
The conference, in my mind, was a huge success. The caliber of speakers was unmatched, Will Critchlow, Marshall Simmonds, Rand Fishkin, Dharmesh Shah, Kate Morris, just to name a few! The caliber of the delegates was amazing as well! SEO professionals from all over the world flocked to Boston to take part in the advanced conference, and their level of expertise was apparent!
The biggest take away for me was all the tools and great stuff that was shared, I put most of it here in this post - Lot’s-O-Links, and I will add to it as more blogs and slide decks become available. Also, a major theme throughout the conference was ‘Do It Better’. You don’t need to reinvent the wheel, see what has come before you, see what the competition is doing, and do it better!
SEO is a rapidly changing industry and still can have a bad rap, but I think that is changing. Especially with the implementation this year of Panda and digital marketers and SEOs taking the time to learn more about the social and buzz and what users expect and want. PRO SEO touched upon so many of these changing topics, from panda, to html 5, to new ways to think about link building and keywords. I can only see positive movement from here!
For me this conference was a jumping off point to learn more and develop a community of learning and curiosity within my organization. I am excited to implement many of the things I have learned and see where they take me. Furthermore I look forward to not only cultivating relationships with the amazing people I met, but also attending more events like this that can not only broaden my horizons, but improve our field as a whole. Thank you again to everyone who made this experience so rewarding and happy rankings to you all!
